Bringing the corporation into corporate branding | Emerald Insight
Bringing the corporation into corporate branding | Emerald Insight
Omdømmedagen 2009: Majken Shultz (Copenhagen Business School)
Taking Brand Initiative: How Companies Can Align Strategy, Culture, and Identity Through Corporate Branding: Hatch, Mary Jo, Schultz, Majken: 9780787998301: Amazon.com: Books
Figure 7 from REBRANDING LEGO. AN ANALYSIS OF CAUSES AND SOLUTIONS IMPLEMENTED | Semantic Scholar
The Cycles of Corporate Branding: The Case of the LEGO Company | Semantic Scholar
Taking Brand Initiative: How Companies Can Align Strategy, Culture, and Identity Through Corporate Branding by Mary Jo Hatch
Organizational Identity: A Reader (Oxford Management Readers): Hatch, Mary Jo, Schultz, Majken: 9780199269471: Amazon.com: Books
Vision-Culture-Image (VCI) model by Hatch and Schultz (2003). | Download Scientific Diagram
Brug dit brand - udtryk organisationens identitet gennem corporate branding by Majken Schultz
The Expressive Organization: Linking Identity, Reputation, and the Corporate Brand: Schulz, Majken, Hatch, Mary Jo, Larsen, Mogens Holten: 9780198297796: Amazon.com: Books
Kommunikationsforum | Hvad skal der til for at skabe et stærkt corporate brand? Hvordan leder man et brand igennem sine mange forskellige stakeholdere? Ny bog af Majken Schultz og Mary Jo Hatch
Majken Schultz | CBS - Copenhagen Business School
Figure 1 from ‗Harley Davidson' Success Speaks- Brand Image and Culture: An HR Perspective | Semantic Scholar
Modified Version of Hatch & Schultz's Organizational Identity Dynamics... | Download Scientific Diagram
Cultural & Identity Framework-(Koberg et al., 2003)-(Hatch & Schultz,... | Download Scientific Diagram
The Expressive Organization : Linking Identity, Reputation, and the Corporate Brand (Paperback) - Walmart.com
Omdømmedagen 2009: Majken Shultz (Copenhagen Business School)